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Award Nominations for Property PR Clients

Here at LAW OF THE FEW PR, we love nothing more than crafting persuasive and compelling property award submissions, so we’re overjoyed that some of our clients have been shortlisted and won some of the most respected and high profile property awards in the UK.

In the North West, our client Reside Manchester won the award for ‘Residential Sales and Lettings Agency of the Year’ at the Insider North West Residential Property Awards 2021, with MD Anthony Stankard receiving particular praise from the judging panel.

Making it a double success for LAW OF THE FEW clients, Salboy won the award for ‘Bespoke and Urban Developer of the Year’, pipping Urban Splash and Beech Holdings to the top prize.

Salboy has also been shortlisted as a finalist for ‘Large Developer of the Year’ at the upcoming Property Week RESI Awards 2021.

In Scotland, client Robertson Homes won the coveted award for ‘Best House’ at the Scottish Home Awards for its three-storey Everett Grand housetype and was also a finalist in ‘Housebuilder of the Year’ and ‘Show Home of the Year’.

Robertson Homes is also on the shortlist in two categories at the upcoming Homes for Scotland Awards, with Great Glen Hall and The Meadows both shortlisted for ‘Development of the Year’ and the company is battling to be named overall ‘Developer of the Year’.

Still in Scotland, Robertson is shortlisted for Best Show Home of the Year at the upcoming Herald Property Awards and proving the exceptional quality of Robertson Homes, the developer’s Wynyard Estate development in  Stockton-on-Tees was placed in the top three residential developments in the North East of England at the Insider North East Property Awards, being shortlisted for ‘Residential Development of the Year’.

Being a finalist in respected property awards is an incredibly powerful sales tool and congratulations to all our clients for their fantastic achievements.

Looking for help?

If you would like to see your company represented in industry awards, get in touch with us today.

 

 

 

 

Students Home in on Property PR Challenge

When LAW OF THE FEW property PR client Robertson Homes wanted to highlight its range of exceptional family homes in Low Coniscliffe near Darlington, we thought the story would be best told in the eyes of local children.

Teaming up with Hummersknott Academy School, we tasked the students with a creative writing challenge to review the stunning Nasmyth show home and to describe their perfect family home.

To say the challenge generate lots of interest is an understatement. Some 500 pieces of work were submitted and far exceeded our expectations.

Dan Gledhill, LAW OF THE FEW MD said: “Not only did the students write mature and thoughtful reviews of the properties and the development, many also captured the strong emotions linked to ‘home’.

“Such was the quality, Robertson Homes is planning to use some of the work in their own marketing materials and channels and we are hoping to invite some of the winning students down to the development to create videos of them reading their work in the development setting.”

The writing challenge also caught the attention of The Northern Echo which ran a great piece you can read here.

Dan added: “This was a property PR project which ticked every box. Generating positive media coverage around the development whilst also hearing first hand why children would love to love in the homes created powerful and motivating messages.

“Thank you to Robertson Homes for running with the idea and being so supportive to engaging with the local school.”

Covid-19

 

Working practices may have changed but we are still here to help you with positive messages and pro-active campaigns to maintain and enhance your reputation.

How companies engage with their audience is now more important than ever and even small gestures can make a big difference.

At Law of the Few we never stop looking after our clients’ interests, monitoring markets and finding positive opportunities.

During this second lock-down we are happy to meet via Zoom or Teams – or simply catch up with a phone call.

If you are reassessing your company needs and using this time to look forward please do get in touch and we will be happy to discuss how we can help.

We Are Hiring

Law of the Few is looking to recruit an articulate and enthusiastic Account Manager to work with us on a number of client accounts.

Working closely with the directors you will need to be bursting with ideas and have the organisational skills and experience to see them through.

You will need to have good social media skills with the confidence to contribute to several social media accounts and be able to track digital metrics across all channels to build audience and reach.

Knowledge and experience of the property industry would be an advantage but the ability to understand clients and their needs and delivering projects is the priority.

Could this be you? If so, drop us a line to recruitment@lawofthefew.co.uk and let us know why.

Salboy Builds its Relationship with LOTF

Following on from our work with Salboy International, LAW OF THE FEW has been appointed to help position its residential development division.

Working closely with co-founder Simon Ismail and the marketing team to promote the company ethos of considered design and high-quality build and fit-out.

Salboy recently completed Local Blackfriars and Local Crescent and won planning to build an office development on Back Turner Street in Manchester’s Northern Quarter.

In January this year it formed a partnership with Ask Real Estate to bring forward the ambitious Viadux project – a 40 storey residential tower and partner office building on a site next to Manchester Central.

LAW OF THE FEW director Jill Burdett said: “Salboy develops with both passion and pride in its home city and it is a privilege to be telling the story so far and the ambition for the future.”

Co-founder Fred Done was named Property Personality of the Year in NW Insider Residential Property Awards in January 2020.

LAW OF THE FEW Rebrand for House Builder

LAW OF THE FEW was commissioned to create a new brand identity for house builder Kingswood Homes as it celebrated its 10th year in business.

Kingswood briefed LAW OF THE FEW to design and develop a new brand ID and positioning line ahead of the launch of a new corporate website.

The developer, which is constructing award winning schemes across the North West and South West also launched its first ever TV advertising campaign in 2020.

LAW OF THE FEW focussed on Kingswood’s unique personality in creating the new brand designs and the vibrant ‘K’ logo features colours representing Kingswood’s key attributes of quality, aspiration, adaptability and community. The positioning line – Better All Round – reflects Kingswood’s commitment to creating better spaces and places.

Agency director, Dan Gledhill, said: “The time was right for a modern and fresh brand identity to reflect Kingswood’s difference in the market and refreshing approach to innovative and design-led house building.”